The thing I'm noticing more and more is that students are really starting to be conscious about the logistics. When I was in school, everyone was concerned about the small things like the type of dorm, the prestige of a certain location, or even just trying to 1-up their friends by getting into a better university. Today, all the conversations are about cost and efficiency. Students are electing for branch campuses, state schools, community colleges, and scholarship-heavy schools rather than making an emotional gut decision. Students are realizing that the debt that goes along with attending the "school of their dreams" perhaps won't be worth it at the end of the day. It's sad that they have to start "settling" so early, but also encouraging that college has now become a far more approachable and manageable challenge for many. They may "sacrifice" a little for the next year or two, but by the end, their decisions will yield far better results.
For those students still struggling to make the decision, you have twelve hours left. My advice: unless you're networking in an Ivy League school, most colleges are exactly the same. Don't underestimate the value of being close to home...at least you'll have the option of driving back if needed. Don't pick more debt over less debt, especially for an undergraduate degree. College goes much much quicker than high school, and the little perks won't hold as much weight as a heavy student loan debt over the decades.